Marketing specialist (M/F/X)

About speos

Speos has been part of the bpost group since 2001. We are an organization with the same values, but our speos culture is somewhat different. We are a team of 220 people where our CEO can still talk to anybody by first name. The well-being of our employees is essential.

To support our growth and increase the visibility of our digital and printing solutions, we are looking for a passionate B2B Marketing Specialist.

 

Prior expectations

 

At first…

 

  • You’ll oversee and develop marketing campaigns for different purposes: direct acquisition, lead generation, upselling, loyalty / relationship management
  • You’ll identify and define target audiences and propose adequate strategies and actions
  • You’ll make agency briefings, action plans and provide input for the overall marketing plan
  • You are in charge of the products positioning, its UPS’s, buyer’s personae, Business Model Canva, etc.
  • You’ll implement and -if necessary- adapt the strategy, roadmap and features definition according to the needs
  • You’ll assume all administration regarding offer management, purchase orders, and campaign management for your campaigns

Moreover…

  • You elaborate and execute communication plans for speos products and services in line with the company strategy
  • You manage digital marketing campaigns to generate brand awareness and lead generation
  • You create or co-create sales materials such as presentations, newsletters, whitepapers, blogs, testimonials, social media posts, product sheets, videos, …
  • You translate functional information into compelling commercial message towards clients and prospects
  • You are the single point of contact for all Marketing demands for your products and services
  • You will analyze campaigns, provide insights in the market and improve continuously
  • You support the organization of external events
  • You support internal communications

 

What we expect from you

  • 2-year experience in B2B Marketing
  • Bachelor or Master in Marketing/Communications related field
  • Mix between strategy thinker and hands-on go getter
  • Project management skills: be able to coordinate with external agencies and internal stakeholders
  • Knowledge of social media marketing (Google Adwords, Google Analytics, Linkedin Campaign Manager, Hootsuite, WordPress, Mailchimp)
  • Excellent copywriting and presentation skills (SEO)
  • At least two of the following languages French/Dutch/English.
  • Experience in IT/Tech/Consultancy is a plus

Who you will work with

  • You will work closely with Product & Sales colleagues
  • You will report directly to the Head of Marketing Communications

Soft skills:

  • Entrepreneurial: the sky is not the limit and you will prove it
  • Risk tolerant: ability to learn quick and not afraid to try new things
  • Innovative: you are passionate about new opportunities and like to challenge the status quo.
  • Team spirit: you love to work with different people and celebrate successes together

 

Why speos?

Next to a competitive monthly salary, we offer a company car and fuel card, meal vouchers, hospitalization insurance, group insurance, a non-recurrent bonus.

This is what really sets us apart:

You end up in a company in full change. This creates a lot of challenge and innovative projects.

The atmosphere, the collegiality and the friendly speos culture are unique. And we will prove it.

You get a lot of freedom and autonomy to make your own decisions.

 

Jobs

Send your CV with motivation letter

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